Hear directly from Gaming industry founders and executives on how to leverage Marketing Optimization best practices to grow your Game.
Learn how you can utilize best in class data analytics & marketing strategies to refine targeting, optimize ad spend, and identify high-value users to scale growth.
We will have a panel, followed by a mixer to meet other founders and gaming professionals. This is an in-person event in Santa Monica.
Confirmed Speakers:
• Doug McCracken - Partner, Head of Games Marketing @ a16z
• Matt Widdoes - CEO @ MAVAN
• Cody Christie - Director of Growth @ Riot Games
• Brian Murphy - Head of Gaming @ AppsFlyer
• Moderator: Jen Donahoe - Host @ Deconstructor of Fun Podcast & Strategic Consultant
Cohosted by AppsFlyer, a16z Games, MAVAN, Riot Games, Deconstructor of Fun.
This event is a part of #TechWeek - a week of events hosted by VCs and startups to bring together the tech ecosystem. https://www.tech-week.com/
