Taking your Game from Zero to One Million

Hear directly from Gaming industry founders and executives on how to leverage Marketing Optimization best practices to grow your Game. Learn how you can utilize best in class data analytics & marketing strategies to refine targeting, optimize ad spend, and identify high-value users to scale growth. We will have a panel, followed by a mixer to meet other founders and gaming professionals. This is an in-person event in Santa Monica. Confirmed Speakers: • Doug McCracken - Partner, Head of Games Marketing @ a16z • Matt Widdoes - CEO @ MAVAN • Cody Christie - Director of Growth @ Riot Games • Brian Murphy - Head of Gaming @ AppsFlyer • Moderator: Jen Donahoe - Host @ Deconstructor of Fun Podcast & Strategic Consultant Cohosted by AppsFlyer, a16z Games, MAVAN, Riot Games, Deconstructor of Fun. This event is a part of #TechWeek - a week of events hosted by VCs and startups to bring together the tech ecosystem. https://www.tech-week.com/