NY DTC Plus+: eCom Smart Growth during Uncertain Times
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•‿•ᵔ◡ᵔ¬‿¬´◡`About 50% of Fortune 500 companies were founded during times of recession or economic crisis. With tariffs, supply chain chaos, and skyrocketing ad costs, how do you keep growing your DTC eCom brand to 7, 8, or even 9 figures?
Join us on Monday for an exclusive panel featuring leaders who've cracked the code on Smart Growth during uncertain times.
What You'll Learn:
→ How to improve conversion rates by 30%
→ Smart merchandising systems for 8-figure brands
→ Cost-effective content production strategies
→ AI-powered B2B marketing tactics
Meet the Panel:
Kareem Elgendy, CEO of Veiled.com - Built an 8-figure premium fashion brand with smart merchandising systems that optimize margins and inventory. Recently navigated tariff challenges through direct factory partnerships in China.
Winnie Cheng, VP of Ecommerce at R13.com - Transformed their luxury brand's conversion rate from 40% to 70% using strategic product drop campaigns, driving 15% growth in 2025 despite an $800 AOV.
Nellie Ismayilli Ismaylli, Director at TAILORBYRD.com - Reduced content production costs by 10X through Eastern European outsourcing and captured 10% of traffic from social commerce platforms like Flip.
Jason Wong, Founder of doelashes.com - Serial entrepreneur supporting Asian-American brands like flybyjing.com. Built an AI clone for content creation, scaling his agency to 50 people in just one year through innovative B2B marketing.
Max Langlois, Head of Growth at dosedaily.co - Performance marketing expert who's helped brands maintain rapid growth despite economic uncertainty through data-driven GTM strategies.
Cheryl Cui, founder of kikstartecom.co, our co-organizer for this event, and such an expert in website conversion optimization!
Host, Jenny Chen, CEO of WalktheChat.com. 10+ years helping lifestyle and fashion brands expand to international marketplaces and connecting them with supply chain resources in China.
✨ Event Powered by Awesome Partners:
- Smile.io set up your DTC brand loyalty program within 5 mins and increase LTV
- AMZPrep: your worry-free shipping and logistic partner
- ParcelPanel: let your customers easily look up where the order is
- Channelwill: a group of powerful Shopify apps that allow you to grow and retain customers / sales
- Insense: create UGCs and test ads + find influencers all in one place
- GreyJournal: your go-to newsletter for the often overlooked narratives of entrepreneurship
This event is a part of #NYTechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.
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