The New Beauty Counter: A Curated NYC Tech Week Experience - #NYCTechWeek
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The beauty counter used to be where you went to feel understood. You sat down, someone looked at you, asked the right questions, and helped you make sense of it all. You left with more than products. You left with clarity.
That experience still matters — but the way people access it has changed.
Today we have more access than ever — and people feel more overwhelmed and less seen than ever.
The New Beauty Counter is a curated experience during NYC Tech Week exploring how that feeling is evolving. How are people actually discovering and trusting beauty now? What role does retail still play — and how is it being reshaped by community, creators, and more intentional customer experiences? And what happens when AI finally gives that experience the infrastructure it's always deserved.
This is not a traditional panel. It is a room designed to feel like a community, with a real conversation, a live AI experience, and a Signature Glam pop-up counter where you can build your look in real time.
The evening includes the soft launch of Char, T8C's AI beauty consultant, making its public debut. Guests take the Signature Glam Test at check-in and receive their personalized beauty identity. The room becomes a community of identities, not a group of random attendees.
THE EVENING
5:00pm — Doors open. Take the Signature Glam Test via QR code. Beauty touch-ups by T8C Artist Chloé activate immediately.
5:15pm — Vendors activate — jewelry, fragrance, candles, and curated lifestyle brands. Wine by Gowanus Wine Studio.
6:15pm — Panel begins. Four voices across marketing, retail experience, beauty history, and cultural strategy.
6:45pm — Featured fireside with Chardé Smith-Anglin, Founder of Triple Eight Creative.
7:00pm — Char soft launch demo — live, personalized, the peak moment of the evening.
7:10pm — Q&A from the room.
7:20pm — Networking close. Vendors still active.
8:00pm — Close.
Hosted by Triple Eight Creative. An approved official NYC Tech Week event.
This room is for beauty founders, brand operators, press, investors, and community builders who want to be part of the conversation about what beauty looks like now.
This event is a part of #NYCTechWeek — a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com
Guest List
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