After Abundance: What Makes AI Content Worth Making - #SFTechWeek

Sunday, Oct 11

1:30pm – 4:30pm

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Anyone can generate a video now. That part is solved. The harder question is what makes something worth watching, remembering, and paying for once production costs almost nothing. This is an afternoon for the people working on that question from both sides: the founders building creative AI tools, and the creators, filmmakers, and designers pushing those tools to their limits. We'll dig into what separates a great creative agent from a generic one, how a model can hold onto a distinct voice and intent, and where the real content and business opportunities are opening up. Then we'll look at actual work and talk honestly about where today's products help and where they break. The conversation When anyone can produce, what actually determines quality, differentiation, and value? We'll work through: - What happens after production becomes abundant - What makes a great creative agent - How tools shape the medium - What makes a model creatively distinct - How generated output becomes lasting content - Where new value shows up - What should be built next This isn't a one-way panel. Bring your real workflow friction, deployment needs, and the capabilities you keep wishing existed. The builders on stage want to hear it. Creator demos Selected creators will show a finished piece or work in progress and walk through it: the creative intent, which models and tools they chose, how the workflow ran, where the tech delivered, where it fell short, and what they want it to do next. Want to show your work? Submit an existing piece to mengyu@mail.pollo.ai for a chance to be featured in the screening. Audience favourites win Pollo AI credits. This event is a part of #SFTechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.

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