Monetizing the unseen moments: Orchestration that finally makes in-store digital valuable. #NYTechWeek
Monetizing the unseen moments.
Every day, billions of moments pass in front of screens that aren't paying attention. A customer walks in. A family browses the menu. A guest waits in the lobby. The screen plays the same loop it played an hour ago, a day ago, a week ago — regardless of who's standing there. That's wasted inventory, and most of the industry has accepted it.
Join CieloVision and WillDom for a fireside conversation at NY Tech Week on how a US founder and an Argentine engineering partner built a new category of intelligent signage — and what it took to get there.
In 18 months, CieloVision went from a services company to a platform redefining how physical screens generate revenue. WillDom, the Argentine engineering and brand partner behind the build, was the reason it held together. Together, they've built a system that turns the screens retailers, restaurants, hotels, gyms, and entertainment venues already own into responsive environments — with a measured 25.7% lift over static content in active deployments.
We'll cover:
• The pivot. What it takes to rebuild a company, a product, a brand, and a team — all at once — and survive it.
• The market timing. Why screens that have been deployed for years are suddenly the most valuable real estate nobody is monetizing.
• The category shift. Why digital signage as we know it is broken, and what changes when a display understands who's in front of it — in real time, without storing a single piece of personal data.
• The partnership model. What US–Argentina engineering partnerships look like when they actually work, and why the next wave of AI products will be built this way.
Fireside chat
Imre Szenttornyay, CEO, CieloVision
Beatriz Burgos, SVP of Marketing & Managing Director, WillDom
Moderated by
Peter Czimback, CieloVision Advisory Board
Who this is for
Founders, operators, and investors interested in where intelligent signage is heading, how AI products actually get built and scaled, and what cross-border engineering partnerships look like when they produce category-defining work.
Hosted as part of #NYTechWeek — a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.
Guest List
ᵔᴥᵔ
^⎵^
˘◡˘