You Didn't Sign Up to Run Marketing: Why Growth-Stage GTM Stalls - #SFTechWeek

Monday, Oct 5

11:00am – 12:30pm

Hosted by

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You're a founder or an operator, and somewhere along the way go-to-market landed on your desk. So you did the logical thing — more content, more campaigns, more activity. And revenue didn't move. This 90-minute working session reframes the problem: GTM is a strategy problem, not a content problem. We'll walk the 15 GTM Problems — an undifferentiated POV, entering the deal cycle last, sales/marketing/CS out of sync, a reactive team, losing share to competitors — and you'll diagnose, live in the room, which one is actually killing your growth. Built for growth-stage B2B and B2B2C founders, CEOs, and revenue leaders running GTM without a marketing background. (If you're pre-revenue or looking for tactical content help, this won't be your room.) This event is a part of #SFTechWeek, a week of events hosted by the top founders, funds, and companies to bring together the tech ecosystem. Learn more at www.tech-week.com.

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