CTRL-Alt-Create - #LATechWeek
Hosted by Morgan Riley
:D
^◡^
•‿•
ツ
¬‿¬
´◡`
◔◟◔AI Advertising: What’s Real, What’s Next
As part of LA Tech Week, Lemonlight, GR0 & Klaviyo are teaming up to cut through the noise with a clear-eyed look at where AI video in advertising stands today. No hype, no vague predictions—just candid conversations for marketing leaders, brand strategists, and creative professionals on what’s working right now, what’s not, and how brands can use AI to create smarter, faster video without losing trust or creativity.
We’re hosting two focused panels led by industry leaders who are in the weeds building, buying, and scaling with AI today:
Panel #1 — Beyond the Machine: Keeping Creativity Human
How do you harness AI without diluting originality? Hear how some of the most forward-thinking leaders are preserving taste, voice, and brand soul while embracing automation.
Featuring:
Kevin Walker, Chief Creative Officer at Buck
Jason Miller, Lead Product Manager, AI at NextRoll
Phil Schwarz, Partner at Corazon
Brian Saltzman, Product, Design, and Technology Leader at Amazon
Panel #2 — AI, Ads and A-Listers: How Star Power Shapes the New Performance Playbook.
AI is transforming how brands create, test, and scale their ads—but not all creativity can be automated. This conversation examines how celebrity and technology together are redefining what performance looks like today.
Featuring:
Jon Zacharias, Co-Founder & President at GR0
Alex Marsh, President & Co-founder at Paravie
Josh Maynard, GM at Mr. Beast
Lauren Fortner, Co-Founder at Edit Media Group
Those attending will leave with:
- How to actually use AI to create and scale video today
- Where the current tools break down—and how to bridge the gap
- Proven ways to balance speed, transparency, and brand integrity
- A grounded view of what’s hype vs. what’s worth your time
This event is a part of #LATechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.
Guest List
:◗
-‿-◕‿◕