Find the Gap. Own the Market. #AZTechWeek

Monday, Apr 6

6:00pm – 7:30pm

MSTGMT

Hosted by

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Light Refreshments Provided

ℹ️ Preview the Workbook We'll Use Live

Free Parking Available

Stop Building Blind. Find the Gap. Own the Market. Find Your White Space — The 90-Minute Interactive DIY + AI Workshop Sprint That Replaces Months of Guessing 78% of business failures trace back to one thing: no strategy. No positioning. No white space. This workshop fixes that, in 90 minutes. Find Your White Space is a hands-on workshop where you'll work through the BlkBld & Co. Interactive Workbook using AI-powered prompts to validate your business idea, uncover market gaps, and build a positioning statement you can use immediately. Why it works: This is the same strategic framework used at Fortune 500 companies, redesigned so any entrepreneur can use it. No MBA needed. No agency required. And the AI prompts aren't generic, they're built at an MBA level, because research shows prompt quality directly determines output quality (Anthropic's 2026 Economic Index found a 0.92 correlation). Who it's for: → New founders who want to validate before investing months or money → Existing business owners who feel stuck, scattered, or ready for a new angle → Anyone who needs to find the gap their competitors are missing You'll leave with: A validated business concept (or a smart pivot), a clear positioning statement, a one-page business model snapshot, a 30-second pitch, and strategic AI prompts you can reuse. What to expect: A working session — not a lecture. Led by Joseline Nyinawabera, MBA, who has spent 13+ years building brands across Fortune 500 companies, startups, healthcare, higher ed, and more. Format: 45-minute sprint + 30 minutes of networking, feedback, light refreshments, and a tour of Mesa Studio (podcast studio, creator space, photography studio, office space). What to bring: Laptop or tablet, your business idea (or your existing business), and an open mind. The perfect kickoff to AZ Tech Week. When you walk into every other session that week, you'll already have clarity on what you're building, why it matters, and who it's for, so every workshop after this one becomes more valuable. Validate first. Build smart. This event is a part of #AZTechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at https://www.arizonatechweek.com

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