Agentic Marketing: How to Get Ahead of the Curve - #NYTechWeek
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The "measurement-to-action" gap is closing fast. Agents are starting to make the calls marketers used to make - picking channels, allocating spend, shaping how brands show up in the buyer's decision before search even happens.
This event is for marketers who'd rather get ahead of that shift than react to it. We'll talk through some key AI workflows we use daily, and actually jump in to build ones you're interested in!
Hosts:
Peter Grafe: former Head of Marketing Data Science at Tesla, now CEO of BlueAlpha
EJ White: former Head of Growth at beehiiv, now Founding Growth Lead at Brightwave
This event is a part of #NYTechWeek—a week of events hosted by VCs and startups to bring together the tech ecosystem. Learn more at www.tech-week.com.
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